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BRMC designated Blue Distinction Center for maternity care

Posted on: 03/08/2016

printed in the Bradford Era - 3/11/16

In an effort to help prospective parents find hospitals that deliver quality, affordable maternity care, Highmark Blue Cross Blue Shield announced that Bradford Regional Medical Center has been designated as one of the first hospitals to receive the Blue Distinction® Center+ for Maternity Care designation, a new designation under the Blue Distinction Specialty Care program.

This new Blue Distinction Centers+ for Maternity Care program evaluates hospitals on several quality measures, including the percentage of newborns that fall into the category of early elective delivery, an ongoing concern in the medical community. Compared with babies born 39 weeks or later, early term infants face higher risks of infant death and respiratory ailments such as respiratory distress syndrome, pneumonia, and respiratory failure, among other conditions. These babies also have a higher rate of admission to neonatal intensive care units.

In addition, hospitals that receive a Blue Distinction Center+ for Maternity Care designation agreed to meet requirements that align with principles that support evidence-based practices of care, as well as having initiated programs to promote successful breastfeeding, as described in the Baby-Friendly Hospital Initiative by Baby-Friendly USA or the Mother-Friendly Hospital program by the Coalition for Improving Maternity Services (CIMS) through its “Ten Steps of Mother-Friendly Care.” The program also evaluates hospitals on overall patient satisfaction, including a willingness to recommend the hospital to others. 

“Bradford Regional Medical Center is proud to receive the Blue Distinction Centers+ for Maternity Care designation. As we continually strive to provide the very best in patient quality and safety, this designation is another result of our high standards and commitment to our patients,” said Dr. William Mills, M.D., senior vice president, quality and professional affairs, Upper Allegheny Health System, Bradford Regional Medical Center and Olean General Hospital.

Blue Distinction Centers+ for Maternity Care, an expansion of the national Blue Distinction Specialty Care program, are hospitals recognized for delivering quality, affordable specialty care safely and effectively, based on objective measures developed with input from the medical community. To receive a Blue Distinction Centers+ for Maternity Care designation, a hospital must also meet requirements for cost efficiency.  

Highmark Blue Cross Blue Shield extends its sincere congratulations to Bradford Regional Medical Center for its dedication to quality, patient safety, and transparency that is required to achieve this great distinction. With consumer driven healthcare programs like Blue Distinction, and the significant effort of our partner practitioners and facilities, Highmark can now enable our members the opportunity to make wise, value-driven healthcare decisions,” said Dr. Mark Piasio, medical director, clinical services, Highmark Inc.

Blue Cross and Blue Shield (BCBS) plans across the nation have recognized more than 650 hospitals as Blue Distinction Centers+ for Maternity Care. Hospitals recognized for these designations were assessed using a combination of publicly available quality information and cost measures derived from BCBS companies’ medical claims.

Since 2006, the Blue Distinction Specialty Care program has helped patients find quality providers for their specialty care needs in the areas of bariatric surgery, cardiac care, complex and rare cancers, knee and hip replacements, spine surgery and transplants. Research shows that, compared to other facilities, those designated as Blue Distinction Centers demonstrate better quality and improved outcomes for patients. On average, Blue Distinction Centers+ are also 20 percent more cost-efficient than non-Blue Distinction Center+ designated health care facilities.

For more information about the program, visit www.bcbs.com/bluedistinction.

Upper Allegheny Health System is the parent company of Bradford Regional Medical Center and Olean General Hospital. An integration of two prominent community hospitals in Southwestern New York state and Northwestern Pennsylvania, Upper Allegheny Health System’s goal is the enhancement of each hospital’s mission of care and service to their respective communities with the common goal of improving care, enhancing clinical programs and providing best-in-class service for various health needs.

 

About Highmark Blue Cross Blue Shield

Highmark Blue Cross Blue Shield serves approximately 3.2 million members through the company’s health care benefits business and employs more than 4,700 people in western and northeastern Pennsylvania. Highmark Blue Cross Blue Shield is an independent licensee of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield companies. For more information, visit www.highmark.com.

About Blue Cross Blue Shield Association
The Blue Cross Blue Shield Association is a national federation of 36 independent, community-based and locally operated Blue Cross and Blue Shield companies that collectively provide health care coverage for nearly 105 million members – one in three Americans. For more information on the Blue Cross Blue Shield Association and its member companies, please visit
bcbs.com. We encourage you to connect with us on Facebook, check out our videos on YouTube, follow us on Twitter and check out The BCBS Blog, for up-to-date information about BCBSA.

About Blue Distinction Centers
Blue Distinction Centers (BDC) met overall quality measures for patient safety and outcomes, developed with input from the medical community. A Local Blue Plan may require additional criteria for facilities located in its own service area; for details, contact your Local Blue Plan. Blue Distinction Centers+ (BDC+) also met cost measures that address consumers’ need for affordable health care. Each facility’s cost of care is evaluated using data from its Local Blue Plan. Facilities in CA, ID, NY, PA, and WA may lie in two Local Blue Plans’ areas, resulting in two evaluations for cost of care; and their own Local Blue Plans decide whether one or both cost of care evaluation(s) must meet BDC+ national criteria. National criteria for BDC and BDC+ are displayed on bcbs.com. Individual outcomes may vary. For details on a provider’s in-network status or your own policy’s coverage, contact your Local Blue Plan and ask your provider before making an appointment. Neither Blue Cross and Blue Shield Association nor any Blue Plans are responsible for non-covered charges or other losses or damages resulting from Blue Distinction or other provider finder information or care received from Blue Distinction or other providers.

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